How ABC-analysis handles promotions, gift cards, and receipts without payment

ABC-analysis groups all products and dishes into three categories based on indicators such as revenue, profit, sales quantity.

How promotions affect ABC-analysis

The key principle behind the report is that Poster analyzes actual revenue and profit after all discounts and bonuses are applied. This helps you see the real performance of each item.

When you sell an item with a discount, the system calculates revenue and profit after the discount is applied.

For example, a 20% discount on pizza:

• Original price: $20
• Discount: $4
• Cost of goods sold: $6

Poster records the following values in ABC-analysis:

• Revenue: $16 ($20 − $4)
• Profit: $10 ($16 − $6)

If this promotion runs frequently, a pizza that previously belonged to segment “A” may move to segment “B” because its actual revenue and profitability decrease.

If a guest uses a gift card to pay for an order, Poster includes in revenue only the amount actually paid with money.

For example, partial payment with a gift card:

• Total receipt amount: $62
• Certificate amount: $50
• Cash payment: $12

In ABC-analysis, the revenue for items in this receipt is distributed proportionally and totals $12. This reflects the actual cash flow the venue received from the sale.

To include certificate payments in revenue calculations:

1. Open Settings → Orders in the management console.
2. Enable the corresponding option in the Order payment methods section.

Items sold in receipts with a total amount of $0 — for example, complimentary items for guests or receipts fully paid with bonuses — do not appear in segment “A”.

💡 If the receipt total equals zero, both revenue and profit for these items are zero or negative after deducting cost of goods sold.

Since these sales do not contribute to the venue’s financial performance, the system does not include them among the most effective items.